Storing food at the correct temperature and the right place in the fridge are just a few ways to help avoid food spoilage or wastage. Informing people on how to organize their fridges better is one of the thrusts of Samsung Digital Appliances UK in its collaboration with Love Food Hate Waste, the campaign of WRAP UK, a Think.Eat.Save partner.
Learn more storage tips here.
Samsung’s refrigeration appliances offer features that promote good food storage and reduce wastage, such as drawers that enable users to set a custom temperature that works best for the contents of the drawer. The company is campaigning to raise knowledge of the initiative in the electrical retail environment through in-store and POP materials and with advertising and PR across digital and traditional media.